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North River Outfitting

North River Outfitting Marketing Results
  • TaskFull-Service Digital Content Marketing Strategy

North River Outfitting partnered with Peak Outfitter Marketing from 2014 through 2017.  We began marketing in mid-2014 with a small email list and no social media accounts. North River Outfitting developed an active email newsletter list and a good following on social media platforms like Facebook and Instagram. Website traffic steadily increased. Most notably, traffic from search engines increased dramatically. By early 2017, North Rive Outfitting was ranking in the top results on Google for target keywords and phrases.

Marketing Results

Unique Visitors per Month:

  • 2014: 111
  •  2017: 1,760

Page Views per Month:

  • 2014: 204/month
  • 2017: 7,996/month

Sessions per Month from Email & Direct:

  • 2014: 114
  • 2017: 716/month

Facebook Update, Q1 2017:

  • Total Reach: 16,206
  • Total Impressions: 30,842

Web Contact Form Submissions, Q1 2017:

  • 140 Requests for Information
  • 86 Requests to Join Email List
  • 226 Total Form Submissions

Sessions Per Month:

  • 2014: 118/month
  • 2017: 2,183/month

Sessions/Month from Organic Search:

  • 2014: 5
  • 2015: 624
  • 2017: 1,309

2017 Email Update:

  • 861 Subscribers
  • Q1 2017: 121 New Subscribers
  • Average Open Rate: 35%
  • (Industry Average: 19%)